Advertisers and businesses will now be able to auto-generate advertisements on Google Ads platform, said Dan Taylor, vice president of global ads at Google. Using Large Language Models (LLMs) and generative artificial intelligence (Gen AI), Google Ads will be able to create campaign workflows based on business prompts given by marketers. “It… Continue reading Google Ads introduces auto-generated advertisement tool using generative AI
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AWS AI-powered video highlights feature introduces game-changing World Cup viewing experience for fans
Sports fans continue to seek a dynamic viewing experience whenever they decide to tune into a live sporting event. The advancements in technology have only raised expectations. Creative uses of graphics, on-demand game data and video replays and highlights are just some of the ways a broadcast can keep fans engaged. The World Cup is… Continue reading AWS AI-powered video highlights feature introduces game-changing World Cup viewing experience for fans